Foster’s Award winning +StayClear condenser has revolutionised the efficient operation of their refrigeration products. Ecobrand were asked by Foster to develop an identity and campaign to promote StayClear.

The project involved a naming exercise and research into the market to identify where StayClear has the most impact.  With this information we were able to design a compelling direct mail campaign and engaging campaign imagery for use at exhibitions and online.

Foster Refrigerator